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Despite the growing popularity of digital advertising, outdoor signage is one of the best ways to promote your business. From electronic messaging centers to illuminated signs, there are plenty of signs that you can use for communicating with your target audience and drawing attention to your business. Among these, monument signs are a popular choice. …
Did you know that 40% of consumers in North America are unlikely to shop from a business that does not update its outdoor signage? That’s right. Old signage can have a lasting impact on your customers and can go on to hurt your revenue. In this article, we will review some of the top reasons you …
3 Reasons Your Old Signage Is Hurting Your Business Read More »
Custom signs are inherently useful for appearing distinct from your competitors. They can improve brand recall and help you attract new customers. How do you design effective custom signage, though? Read on as we discuss some useful tips for custom signs and how you can benefit from a sign installation service. 1. Keep Things Simple As the adage …
4 Tips for Creating Effective Signs For Your Business Read More »
Outdoor signage is one of the most effective ways to promote your business. Custom signs can help you communicate your unique brand personality and advertise your latest products and services. Unlike online advertising, these business signs also offer 24/7 visibility and can help you create the desired impact with minimal effort required from your end. …
3 Types of Outdoor Signage You Can Use for Advertising Read More »
With digital marketing becoming increasingly important, many businesses are beginning to question the importance of physical branding as part of their marketing efforts. Digital platforms indeed allow you to reach out to your target audience in a cost-effective way. However, that doesn’t undermine the need for physical branding. The use of illuminated signs, billboards, posters, …
The Importance of Physical Branding for Your Business Read More »
Old outdoor signage can have a detrimental impact on your branding. It may hurt the effectiveness of your advertising message and discourage customers from visiting your business outlet or buying your products and services. There are two things you can do here. You can either choose to get the sign repaired. Or, you can opt …
Sign Repair vs. Replacement: Which Is Right for You? Read More »
Are you wondering whether to use fluorescent vs. LED lighting for your outdoor signage? While both types of outdoor signage are popular, there are several key differences between LED signs vs. fluorescent signs that could influence your decision. Let’s take a look at what these are: The Light Effect LED lights tend to be brighter than …
LED Signs vs. Fluorescent Signs: What’s the Difference? Read More »
The last few years have seen LED lighting emerge as the go-to light source for outdoor and indoor advertising. If you are currently using traditional lighting for your signs, switching to LED signs may seem like a hassle. However, there are several benefits of LED signs that make them attractive to businesses. Read on as we …
What Are the Benefits of Switching To LED Signs? Read More »
Are you wondering if you should get an electronic message center for advertising your business? A dynamic marketing tool, these message centers allow you to present your advertising messages using words, figures, symbols, and pictures. Are they worth it, though? Read on as we discuss the benefits of electronic message centers and whether you should install …
3 Benefits of Getting an Electronic Messaging Center for Your Business Read More »
Planning to buy or upgrade the signage for your business? Designing or revamping signage is always an exciting process. There’s so much you can experiment with. Using the right company for sign installation is essential here. A qualified sign service can help you create high-quality custom signs that capture the essence of your brand and impress customers. …
